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Focus on Brand Purpose 

In AI - Artificial Intelligence, Business Resources, Digital marketing by Julio Ahumada

Increased Focus on Brand Purpose and Social Responsibility: Doing Well by Doing GoodIn 2024, consumers are no longer mere spectators; they are active participants in the brands they engage with. …

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Video Marketing Dominance

In AI - Artificial Intelligence, Business Resources, Digital marketing, Inbound Content Marketing by Julio Ahumada

The Screen is your Stage. In 2024, if a picture is worth a thousand words, then a video is worth a million clicks. Video content is the beating heart of …

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Incorporating Data Analytics into your Business

In AI - Artificial Intelligence, Business Resources, Digital marketing by Dean Burgess

How to Incorporate Data Analytics Into Your Business Operations. Data analytics is a type of business intelligence that involves collecting, organizing, and analyzing large swaths of data. This information is then …

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Voice Search and SEO

In AI - Artificial Intelligence, Business Resources, Digital marketing by Julio Ahumada

I hear and obey! Voice your query.The year is 2024, and ‘Hey, Google’, ‘Hey, Siri’ or ‘Hey Alexa’ is pretty common. We have come to rely on it on the …

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Marketing Trends of 2024

In AI - Artificial Intelligence, Business Resources, Digital marketing by Julio Ahumada

The Shifting Sands of MarketingLet’s start with a hard truth. Marketing is not what it used to be. It’s neither an art nor a science but a blend of both. …

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Bootstrap Beginnings

In Business Resources, News by Dean Burgess

Resources for Launching your Low-Cost Business Starting a business is never easy, and it’s especially difficult when you don’t have the financial resources to support it. But don’t ever believe …