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How AI Models Measure Up in Creativity:

In AI - Artificial Intelligence, Digital marketing by Julio Ahumada

Insights from Recent Research on AI and creativity.A massive study involving 100,000 humans and large language models (LLMs) sheds light on how artificial intelligence performs in creative tasks compared to …

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Privacy-Centric Marketing 

In AI - Artificial Intelligence, Digital marketing, Inbound Content Marketing by Julio Ahumada

The Unseen Battle for TrustAs we roll through 2024, privacy isn’t a subtext in the digital marketing narrative; it’s the headline. With legislative acts like GDPR and CCPA defining the …

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Doing Well by Doing Good 

In Digital marketing by Julio Ahumada

Increased Focus on Brand Purpose and Social Responsibility:In 2024, consumers are no longer mere spectators; they are active participants in the brands they engage with. As important as what you …

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Focus on Brand Purpose 

In AI - Artificial Intelligence, Business Resources, Digital marketing by Julio Ahumada

Increased Focus on Brand Purpose and Social Responsibility: Doing Well by Doing GoodIn 2024, consumers are no longer mere spectators; they are active participants in the brands they engage with. …

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Video Marketing Dominance

In AI - Artificial Intelligence, Business Resources, Digital marketing, Inbound Content Marketing by Julio Ahumada

The Screen is your Stage. In 2024, if a picture is worth a thousand words, then a video is worth a million clicks. Video content is the beating heart of …

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Incorporating Data Analytics into your Business

In AI - Artificial Intelligence, Business Resources, Digital marketing by Dean Burgess

How to Incorporate Data Analytics Into Your Business Operations. Data analytics is a type of business intelligence that involves collecting, organizing, and analyzing large swaths of data. This information is then …

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Captivate and Convert:

In AI - Artificial Intelligence, Digital marketing by Dean Burgess

Advanced Strategies for Modern Marketers. In a world flooded with information, standing out to capture your audience’s attention is more crucial than ever. Effective communication in marketing transcends mere presentation; it …