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Incorporating Data Analytics into your Business

In AI - Artificial Intelligence, Business Resources, Digital marketing by Dean Burgess

How to Incorporate Data Analytics Into Your Business Operations. Data analytics is a type of business intelligence that involves collecting, organizing, and analyzing large swaths of data. This information is then …

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Captivate and Convert:

In AI - Artificial Intelligence, Digital marketing by Dean Burgess

Advanced Strategies for Modern Marketers. In a world flooded with information, standing out to capture your audience’s attention is more crucial than ever. Effective communication in marketing transcends mere presentation; it …

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First Party Data Is the New Standard

In AI - Artificial Intelligence, Digital marketing by Julio Ahumada

The New Standard:Your Business, Your Data, Your Rules – Data PrivacyThe data landscape in 2024 is rife with regulations and consumer skepticism. Third-party cookies are disintegrating, and with that, an …

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AI Tools in Digital Marketing

In AI - Artificial Intelligence, Digital marketing, Inbound Content Marketing by Julio Ahumada

Marketing has changed forever with AISmarter Campaigns, Better ROIArtificial Intelligence — this phrase has reverberated through boardrooms and digital war rooms for years, creating a near-mystical aura. But as we …

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Personalized Marketing

In AI - Artificial Intelligence, Digital marketing, Inbound Content Marketing, Local SEO by Julio Ahumada

Personalized Marketing: The You in the AlgorithmPersonalized marketing isn’t a feature; it’s an expectation, a standard as we barrel into 2024. Gone are the days of one-size-fits-all marketing messages. Consumers …

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The Explosion of Social Commerce 

In AI - Artificial Intelligence, Digital marketing by Julio Ahumada

The Explosion of Social CommerceScrolling, Tapping, BuyingIn the hyper-speed digital age of 2024, the line between social media and e-commerce is not just blurred; it’s practically non-existent. Social commerce has …

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Voice Search and SEO

In AI - Artificial Intelligence, Business Resources, Digital marketing by Julio Ahumada

I hear and obey! Voice your query.The year is 2024, and ‘Hey, Google’, ‘Hey, Siri’ or ‘Hey Alexa’ is pretty common. We have come to rely on it on the …

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Marketing Trends of 2024

In AI - Artificial Intelligence, Business Resources, Digital marketing by Julio Ahumada

The Shifting Sands of MarketingLet’s start with a hard truth. Marketing is not what it used to be. It’s neither an art nor a science but a blend of both. …