Did you know that color can influence purchasing decisions? For instance, blue evokes trust, while red can create a sense of urgency. A savvy Rochester marketing company understands these nuances, …
Get a Digital Marketing agency and grow!
As a small business owner, you know how busy it can get for you just running your business. You also might have guessed that if you are to grow your …
What is digital marketing?
I get asked this a great deal, what is digital marketing? If you are online and you are because you are reading this, digital marketing is all around you. Some …
Branding a Small Business, and Owners guide.
Building your BrandAs a small business owner, you are tasked with creating a brand that makes a lasting, positive impression on customers. It’s the best way to build customer loyalty …
What is SEO?
SEO (search engine optimization) is system of organizing and categorizing, coding and presenting your “data” (website, links, metadata, and more) in order to rank higher in search engine results. Good …
The Importance of Video in Marketing
Let’s talk about the importance of using video in your overall marketing plan. It’s IMPORTANT!! 86% of US businesses use video on their websites. 77% use video in Social …
The Importance of Video for B2B Companies
Video is revolutionizing the B2B digital marketing landscape. B2C companies were the early adopters of video, but with Cisco predicting that video traffic will make up over 80% of all …
Video – Where to start?
Video – Where to start? You know that adding video to your digital marketing strategy can help you keep up with the competition, but where should you start? Anywhere! Your strategy …
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