"D" stands for Data and "A" stand for analysis.
We are DNA Digital Marketing
At DNA Digital Marketing, we take the guesswork out of your growth. We believe your marketing dollars should work as hard as you do, which is why data and analysis are at the core of our work. This isn't just data for data's sake—it's the engine that guides our creative content and builds "supercharged" campaign strategies. The result? Forward-thinking marketing that delivers what matters most: real, measurable results for your business.
Our mission is to grow your business – plain and simple. We are passionate about what we do, and we are always mindful of the responsibility we have to our clients. Everyday our team at DNA is in pursuit of excellence. Always learning, always training, always bringing on new tools, techniques, and partners to get the job done right. Let us help your business grow.
Future-Proof Your Growth:
Next-Generation Digital Marketing,
Powered by AI Expertise
DNA Digital Marketing is not just an agency; we are your strategic partner for mastering the new era of online visibility. The world of search is changing—from traditional SEO rankings to instant AI-generated answers (GEO/AEO). We fuse cutting-edge digital marketing strategies with our expertise in AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) to ensure your business doesn't just rank, it dominates the conversation.
Get your custom plan under way now.
SEO Strategy
If a search engine does not see your website, you virtually do not exist. Understanding your ideal prospect & customer and the different ways they maybe looking for your goods or services is a fundamental tenet of SEO Strategy. DNA Digital Marketing excels at it. We delve deep into the keyword treasure trove that is relevant to your industry and business, using the most sophisticated and up-to-date tools available to tease out those keywords that will bring your prospects to you. We would be happy to talk to you about how we can grow your revenue with SEO.
How we work
1 We start with a marketing audit. We map out the terrain. That means we dive deep into your company's online presence. We look for opportunities in every aspect of your firm's value proposition. We create a 3-dimensional buyer persona that depicts how your ideal customers look, act, and behave. That is when the magic begins.
2Based on what we find in the marketing audit, we collaborate with you to plan how to maximize revenue growth. what it is all about, and why you chose to work with DNA in the first place. Our goal is to identify and attract prospects who become customers who value your core competencies and your offering.
3 Our framework and process is scalable and repeatable, time and time again. We take what we have learned and supercharge it. Driving the marketing function as far as possible down the buyer's journey. We drive it right into the sales department's open arms. .
We specialize in translating complex search evolution—including Google's AI Overviews, ChatGPT, and Perplexity results—into tangible, measurable growth for your business. Our focus is laser-sharp: filling your sales funnel with qualified, sales-ready leads.
Stop hoping to be found. Start commanding attention. There is no more effective or cost-efficient method to drive consistent revenue than a perfectly optimized digital marketing strategy. Ready to see your sales funnel revolutionize?
Technical SEOMaking it easy for Google
More of what we do
We are a modern full stack digital marketing agency with core competencies in video production, Pay-Per-Click (PPC) Email Marketing, Mobile SMS, Marketing Automation (We are a Sharpspring Partner.), GEO Targeting, Content marketing, and of course Copywriting.
MARKETING AUTOMATION BY SHARPSPRING

DNA Digital Marketing is a Marketing Partner of SharpSpring, a Premier Marketing Automation Platform. We resell the marketing automation services with no long contracts, no hidden fees, month-to-month.
Highly customizable, highly capable, highly comparable to well known marketing automation solutions such as Hubspot, Marketo, Pardot and Act-On.
Learn how to do more - for less. Download our free comparison guide.
Charities and things we care about
Our team recognizes that we have been very blessed. Indeed we have been. We live in a great zip code called the USA. The Team at DNA is not any special group of people. We have bills just like you, but we've made a choice. We don't have the latest cars, or eat out all the time ( we'd love to eat out all the time). We make do with what we have. By doing that, we can funnel a little here and a little bit there. I can't stress it enough, how much more our money is better spent in these places. We feel better knowing that we have made the world a little bit better.
Maybe you might consider finding your own cause or maybe you could check these out. Just click on the logo and it will take you to the charities website where you can learn more.
Thanks for stopping by.
DNA Digital Marketing is a member of the following community organizations.
Webster Chamber of Commerce
Fairport-Perinton Chamber of Commerce
Tech Rochester
Download our new eBook "The Paradox of Digital Marketing" an exploration of the
new trends in AI search, and how the old techniques of SEO are not going to carry the day.


















